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The American brands Guess and Cynthia Rowley present their collections alongside established and emerging designers on the third day of GCSW 2024.

2024-10-04

They have presented their Spring-Summer 2025 collections: Econaked (Gran Canaria, Spain), Monnur (Spain), Mare Far Niente (Gran Canaria, Spain), Gisela (Spain), Starlite (Spain), Miss Bikini (Italy), Cynthia Rowley (USA), Elena Morales (Gran Canaria, Spain), and Guess (USA).

In the front row, opinion leaders like Rocío Osorno and influencers such as Gema Betancort, Minerva Hers, Yaiza Mencía, Marta Ibrahim, Amalia Fajardo, Omar Sánchez, and Chincha Rabiña were present.

Also in attendance were fashion editors from specialized media and buyers from both national and international markets.

A representative from the Council of Fashion Designers of America (CFDA) was also present.

Staying true to its commitment to inclusivity and diversity in casting, the runway featured the golden model Sonsoles Artigas today.



Gran Canaria Swim Week 2024: Summary of the Third Day

Gran Canaria Swim Week 2024 has reached its third day this Friday at the ExpoMeloneras venue, where the Spring/Summer 2025 collections from various brands and designers have been showcased. Among them are the American brands GUESS and Cynthia Rowley, emerging names like Econaked, Monnur, and Mare Far Niente, as well as established brands such as Gisela, Starlite, and Elena Morales, and the Italian label Miss Bikini. Each brand presents unique proposals, all faithful to the excellence that characterizes this runway, an international reference in swimwear fashion, which will continue until October 5 in Maspalomas.

Opinion leaders such as Gema Betancort, Minerva Hers, Yaiza Mencía, Marta Ibrahim, Amalia Fajardo, Omar Sánchez, and Chincha Rabiña attended the shows, amplifying the visibility of the event and sharing their experiences at GCSW with their digital communities under the hashtags #GranCanariaSwimWeek2024 and #GranCanariaSwimWeekbyMC.

Runway Shows of the Third Day of GCSW

Econaked reaffirms its commitment to sustainability and ocean protection by using responsible materials and eco-friendly practices. Their new collection, which employs recycled fabrics certified by Oeko-Tex® Standard 100, celebrates the unique beauty of each woman and promotes a message of self-acceptance and empowerment.

MONNUR presents its collection "Une Brise Mediterranéenne," which combines elegance and serenity, inspired by 80s cinema and family memories. Each line is named after a Mediterranean wind and reflects the strength and softness of the wind in flowing, organic fabrics. With a color palette that evokes the Mediterranean landscape and exclusive jewelry details, MONNUR offers an experience of discreet luxury and refined sensuality.

Regarding the Mare Far Niente collection, it draws inspiration from the serenity of the sea and the Italian philosophy of dolce far niente, celebrating the beauty of relaxation and enjoying the present moment. Each piece is designed for comfort and confidence, using high-quality fabrics that fit the female body, evoking freedom and a connection to nature. With colors and shapes that reflect the calm of the ocean, the brand invites people to disconnect from stress and enjoy the simple beauty of life, promoting a relaxed and conscious lifestyle.

Gisela has established itself as a reference brand in lingerie and intimate fashion for free and self-assured women. Over the years, it has expanded its offering to include swimwear, sleepwear, and accessories. The brand presents a collection that highlights the combination of comfort, design, and quality, remaining true to its essence while adapting to new trends.

When discussing Starlite's new collection, it combines three lines into a versatile and streamlined proposal. The Mare Collection, made from towel fabric, is aimed at men and women who value comfort without losing style. Inspired by the 70s and 80s, this line offers a relaxed and functional aesthetic, ideal for those with an active lifestyle, moving between the beach and social events. The Hippie Chic Collection, featuring exclusive embroidery, captures the boho-chic spirit of the 70s hippie movement. It includes t-shirts, kaftans, and accessories made from soft cotton, with vibrant and unique details.

Lastly, the Pop Collection stands out for its elegance and femininity, featuring garments in white cotton poplin with neon ribbon and golden lurex details, creating a modern and casual style perfect for summer.

The Miss Bikini Luxe 2025 collection merges refined tribal elements with the brand's signature 'easy-chic' style, offering a renewed and versatile proposal. Inspired by cultural traditions and textile arts from various ethnic communities, the collection takes you on a multicultural journey from Morocco to Latin America. The pieces pay tribute to craftsmanship and vibrant motifs reinterpreted for the contemporary woman. The clothing is suitable for both the beach and the city, featuring flowing and convertible pieces, such as skirts that transform into dresses, in printed or solid fabrics, perfect for a practical and stylish summer.

As for Cynthia Rowley, the global lifestyle brand blends beauty with sport, highlighting ready-to-wear clothing, swim and surf attire, accessories, and more. Founded in New York, the brand reflects the adventurous spirit of its creator. Cynthia Rowley is a pioneer of "surf-leisure," with neoprene and swimwear produced from recycled materials and eco-friendly technology, showcasing its commitment to sustainability. The brand aims to empower women, inspiring them to live fearlessly and take risks, a message reflected in its designs and experiences like the CR surf camps.

Elena Morales' AMARTE SS25 collection is a celebration of Mediterranean life, merging art and fashion with a focus on craftsmanship. Inspired by the colors of the sea and nature, it uses shades like blues, greens, limes, reds, and metallics in gold and copper. With fluid and romantic silhouettes, the collection stands out for its freshness and femininity, reflecting the delicacy and artisanal mastery that defines the designer.

Meanwhile, GUESS welcomes summer with an exciting collection of swimwear for men and women, full of freshness and style. From essential pool basics to innovative coordinated outfits for wearing out of the water, and its new men's surfwear line, this season offers a wide range of contemporary options. With exclusive prints and sustainable pieces, the collection showcases a vibrant and summery color palette that perfectly captures the dynamic essence and unmistakable style of GUESS.

Golden Sonsoles Artigas on the Runway Alongside a Renowned Model Casting

The golden model Sonsoles Artigas graced the Canarian runway today, which consistently champions inclusivity and a diverse, multicultural model casting. Alongside her, national, international, and local models such as Ratner, Marta López Álamo, Stella Ripper, Lorena Durán, Desiré Cordero, Hugo Nieto, Ali Mbaye, Ablaye Sow, and Jabel Balbuena walked the runway.

Gran Canaria Moda Cálida

Gran Canaria Moda Cálida is a program aimed at the textile fashion sector on the island, created by the Ministry of Industry, Commerce, and Handicrafts of the Cabildo de Gran Canaria. The institution views fashion as a growing sector with industrial expansion possibilities, and Gran Canaria represents the framework where designers and companies can support their projects.

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